Conversation With Marketers (Kerry-Ann Betton Stimpson)

Conversation With Marketers Matthew Sciannella

This is one of those interviews I thoroughly enjoyed because not only was it a pleasure to have our guest Kerry-Ann Betton Stimpson on, but it is filled with valuable insights for marketers at all levels.

In this episode of Conversation With Marketers I chat with Kerry-Ann as she goes through:

  • Branding and positioning within the financial services industry

  • The importance of building a brand that is aligned with your organizational core values

  • How to align marketing and sales for better success

  • Creating a culture of internal brand advocates and employee engagement

Take a listen and let me know your biggest takeaway.

#contentmarketing #contentstrategy #branding #financialservices